Klarruf Principles & Architecture

Clear conversations.

Sales conversations shape every deal, customer trust, and company revenue. The hard questions around call recording, GDPR consent, and AI intelligence deserve thoughtful, transparent answers. Here is our work and architecture so far.

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01Audio Engine & Dialects

Precision speech recognition tailored for European B2B conversations.

Standard speech-to-text models stumble over technical German enterprise acronyms and the vocabulary a single company uses every day. Klarruf transcribes German and English business calls, primed with your own company vocabulary — and without a bot listener sitting in the call.

German and English transcription, with a per-workspace vocabulary for names and acronyms the model would otherwise mangle
Calendar sync matches an uploaded recording to the meeting it belongs to — Klarruf never joins or records a call itself
Speaker separation into rep and customer, with every turn editable when the model gets one wrong
Audio PipelineWhisper · self-hosted
[04:12] Buyer:"Wir brauchen eine DSGVO-konforme Lösung vor Q4..."
02GDPR & Legal Compliance

Built in Frankfurt. Governed by §201 StGB & Zero Model Training.

Engineered with an EU-hosted architecture designed for strict European data residency requirements. Your conversation data stays entirely within EU infrastructure — backed by zero third-party AI training, ISO-27001 certified Frankfurt servers, and German legal guardrails.

ISO-27001 certified AWS Frankfurt infrastructure with end-to-end encryption (AES-256)
Zero AI Model Training guarantee: your customer calls never improve public LLMs
Configurable data retention schedules (auto-purge after 30, 60, or 90 days)
Signed EU Data Processing Agreement (AVV) available for every paid plan
Data SovereigntyFrankfurt, Germany
Server Host
AWS eu-central-1
Model Training
Strictly 0%
Legal Baseline
§201 StGB & EU GDPR Article 28 DPA
End-to-end encrypted with tenant isolation
03Rep Enablement & Coaching

Turning a 45-minute call into a structured follow-up while you make coffee.

Reps spend hours every week typing call notes and drafting follow-up emails from memory. Klarruf surfaces the customer objections, the agreed actions and the next step, then drafts the follow-up email in German or English.

Objection mapping by category (pricing, timing, competitor, integration, authority, compliance)
Action items and the single agreed next step, each quoted back to the moment it was said
1-click follow-up email draft, written from the analysis rather than from memory
AI Coaching & SignalsExtracted in 2.4s
Pricing ObjectionFlagged at 18:24
Decision Maker IdentifiedVP of Sales
Follow-Up Email DraftReady to Send
Generated in German and English
04CRM Automation

Clean pipeline data directly in HubSpot and Salesforce.

Sales managers often hear about a stalled deal weeks after the call that stalled it. Klarruf writes the call summary, the agreed next step and any competitor mention onto the deal itself, so the pipeline reads correctly without anyone opening a second tab.

1-click sync of the call note to a HubSpot deal or a Salesforce opportunity
Klarruf writes the note and reads your deals to attach it to the right one — it never changes a deal stage on your behalf
Pipeline visibility without micromanaging rep notes
CRM IntegrationCall note → deal
HS
HubSpot Deal #8492
Call note synced
SF
Salesforce Opportunity
3 Contacts & Notes Attached
Zero manual data entry required
05Works Council & Fair Play

Built with German Works Councils (Betriebsräte), not against them.

Employee monitoring tools destroy sales team trust. Klarruf was intentionally architected to empower reps rather than surveil them. Built to avoid prohibited workplace emotion recognition and support compliance-focused conversation analysis.

No emotion or sentiment analysis anywhere in the product — deliberately omitted under EU AI Act Article 5(1)(f)
Calls are scored, people are not: the quality score rates the conversation, and no report ranks one rep against another
Reps decide what gets uploaded — Klarruf has no bot that joins meetings and records on its own
Configurable retention, one-click workspace export, and deletion on request
Works CouncilEmployee-Centric
Rep Privacy Toggle
Reps decide which internal calls are analyzed
No Punitive Scoring
Insights focus on deal hurdles, not rank-ordering
Pre-vetted documentation for HR & Works Councils

Ready for EU-compliant conversation intelligence?

Analyse your team's sales calls on a product built to survive a Betriebsrat review: no emotion recognition, and the call is scored, never the person.

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